DownUnderDates is not your typical dating service. It was originally formed back in 2016 for those who were/are already married or looking for more fun while being single. Up until now, its business is still to create an environment where hookups and one night stands are encouraged and not frowned upon. Even though it has been existing for quite some time already and nothing is new about cheating online, it adjusted well to the changing interests of the market. It caters to a wider audience ranging from those who are interested in monogamous, polygamous, open relationships, etc. Because of its interesting twist to online dating business, DownUnderDates has gained popularity and has managed to gather users from all over the world, and from all walks of life.